RIYADH — Following the continuous innovative development of its products, and keeping pace with the artificial intelligence era, Signify Saudi Arabia officially launched its Philips Hue, global leader in Smart home lighting products.
Recently in a ceremony held at Ritz-Carlton Hotel, Riyadh, in the presence of several technical enthusiasts interested in innovations, media specialists, as well as a group of Saudi Signify Key distributors and customers, Philips Hue received a lot of recognition.
Philips Hue products include a range of smart lighting products that can be controlled using smartphones, as the company’s lighting division works to innovate everything new using the latest technologies to provide a personalized experience that combines practical use and enjoyable entertainment
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Eng. Abdulrahman Kherallah, CEO, of Signify Saudi Arabia expressed the great confidence that Philips products are excellent and liked by our customers in the Saudi market, following the gain in the trust of customers during the past four decades.
He continued: “Philips lighting products have been associated with Saudi homes for more than 35 years,it never stops in its journey to develop its products and precedes others with innovation that continuously provides the latest features and benefits to the consumer.”
To maintain the high quality of Philips products, Kherallah added that today a wide range of smart lighting products from Philips Hue are revealed, which imitate the development of the times by utilizing artificial intelligence to add a touch of creativity that creates a new and exciting experience with lighting devices and products, that will mark the beginning of a new era in changing the concept of old-style lighting to interactive lighting that also has a capacity of more than 50% in saving electricity consumption, it also gives endless options in lighting colors , as it reaches more than 16 million different colors of lighting.
Eng. Abdulrahman Kherallah explained that Philips Hue products are available to purchase for our customers across the Kingdom of Saudi Arabia through online stores such as Amazon, Noon, STC-channels, Ahmed Abdulwahed showrooms, Saco, Virgin, Xcite, B&Q.