Saudi Gazette report
DUBAI — Riyadh Air, the upcoming Saudi Arabian airline fully owned by the Public Investment Fund (PIF) and set to launch in 2025, revealed its second permanent dual-livery design at the Dubai Airshow 2023.
The new livery continues Riyadh Air’s indigo theme, drawing inspiration from the twisting canopies of traditional Bedouin tents and the curves of Arabic calligraphy. The design features a bold and sweeping cockpit window, contrasting indigo against a unique iridescent fuselage that symbolizes purity and Saudi Arabia’s future-focused vision.
In June of this year, Riyadh Air unveiled its first livery at the Paris Airshow, securing its IATA Airline Designator Code (RX) and finalizing a substantial deal for 90 GEnx engines to power its fleet. The airline had previously placed an order for up to 72 Boeing 787-9 Dreamliners in March.
The second livery showcases Riyadh Air aircraft adorned in a lavender and indigo paint scheme, with a feather-like design near the rear of the fuselage. The aircraft will prominently feature “Riyadh Air” written in both English and Arabic, along with the airline’s trademark logo on the tail, engines, and underbelly.
The design reflects Saudi Arabia’s forward-thinking ambitions, using iridescent colors for a modern twist while incorporating intricate bold text to make Riyadh Air easily recognizable both on the ground and in the skies.
Riyadh Air aims to operate flights to over 100 destinations, contributing $20 billion to the Kingdom’s non-oil GDP growth and creating over 200,000 new jobs globally and locally, according to the release.
Riyadh Air CEO Tony Douglas expressed excitement about the second livery, stating, “As the largest start-up in commercial aviation in decades, we are delighted to unveil to the world Riyadh Air’s second livery, which will be unmistakable when it takes to the skies in 2025, as we become one of the first international carriers to have permanent dual-liveries on an active fleet.”
He emphasized the brand’s commitment to sustainability and shaping the future of air travel, noting significant progress since the initial launch in March, including fleet orders and groundbreaking partnerships.
At the Dubai Airshow, Riyadh Air will host guests, partners, stakeholders, and VIPs at its pavilion, offering a digital-first experience to showcase its ambitions and future plans. The airline will also sign a memorandum of understanding for a partnership with luxury EV manufacturer Lucid Group, aligning with a shared vision for the future of sustainable transportation.
The Dubai Airshow, running from November 13 to 17 at Dubai’s Al Maktoum International Airport (DWC), features over 1,400 exhibitors from 48 countries and displays over 180 advanced commercial, private, and military aircraft.